Fotello is built to support the way you shoot—not the other way around. Whether you’re a Single RAW shooter, HDR bracketed, Flambient, or somewhere in between, our foton AI is designed to work with your workflow—not ask you to change it.
No “One-Size-Fits-All” Approach Here
We don’t believe in pushing one shooting technique over another. Why? Because every photographer’s business is different:
Some clients expect fast turnarounds
Some care more about punchy, consistent edits
Some listings need extra depth and detail in post
You know your clients best—we’re just here to help you deliver.
What Makes a Scene Ready for Great AI Editing?
No matter your shooting style, here’s the golden rule:
Every scene you upload should clearly show both the highlights (bright areas) and shadows (dark areas).
Sometimes that means one perfectly exposed RAW. Other times, it might mean a bracket of 3 or 5, or layering a flash frame with ambient.
Bottom line: capture all the light data you need, and Fotello will take care of the rest.
Pro Tip: Test What Works Best for You
Since AI is a new way of editing, we recommend this when you’re starting out with Fotello:
Shoot the same space using a couple of techniques you’re familiar with (ex: Single RAW, 3-bracket HDR, Flambient)
Upload all versions to Fotello
Compare the results and see what you like best
Pick what works best for your style and your client base
And here’s the best part—we’ll credit you for that test listing.
Just message us in the chat and say you’re doing a workflow test. We got you.
You’ve got your own unique style—and we’re here to help you scale it, not change it.